Apple has need more time to gain trust of Performing Rights Society, who ensures composers, songwriters and publishers that all will receive their fair share of their work, from Apple’s iCloud service. It’s reported that iCloud is initially launched only for U.S residence users, but now it seems that iTunes Match, new service by Apple is also limited to the U.S users only at the current time, will not come out for U.K users until the 2012.
A music executive at one of the major record labels, who wished to remain unnamed, said: “Tentative talks have begun between the major labels and Apple in the UK. However, all talks are at the really early stages and no one expects to see the cloud music service live on this side of the pond until 2012.”
Even Apple is still struggling in making deals with independent labels, here in the United States, so as with the initial and beta launch of its iTunes Match and iCloud, Apple will took little bit more time in dealing with all labels and in making available their service for all over the world. Mark Mulligan, VP and research director at Forrester Research has commented on Apple’s current condition:
These types of negotiations take a long time… For one thing the UK arms of all the major record labels are biding their time and waiting to see how the service affects download sales in the US before they sign up to anything.