Mon. Aug 15th, 2022

How Microsoft Plans To Market Against The iPad

Microsoft is attempting to galvanize its remaining troops in its attempt to create a little relevance for itself in the iPad industry, introducing a range of marketing products to help them remind any customers who care to listen that its Slate PCs could be contenders in the tablet space too. Even while the iPad 2.0 looms closer each day.

All well and good, but as Apple has explained, 80 percent of Fortune 500 companies are already deploying iPads, and when no less a body than Research and Markets this morning introduced, “iPad Tips, Tricks & Apps for Accountants – Everything You Need to Know in 60-Minutes to Get the Most Out of Your iPad“, then Microsoft is playing catch-up — again.

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